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Holding cacao seeds

Fair vs Direct vs Transparent Trade - Pros, Cons & Comparison

Discover the differences between fair trade, direct trade, and transparent trade chocolate, and learn how they impact cocoa farmers and producers. Explore the benefits of fair trade programs for creating more sustainable and ethical livelihoods, and compare them to direct trade relationships between farmers and buyers. At Soul Chocolate, we prioritize direct trade to ensure fair prices and quality improvement resources for farmers and producers. Join us in creating a more ethical and sustainable chocolate industry.

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